Coffee shop · Café · Tea room

A coffee shop loyalty card that lives on your customers' phones

The 10th coffee free, without the paper punch card that ends up in the washing machine. Your card lives in Apple Wallet or Google Wallet, gets stamped while the milk steams, and gives your regulars a reason not to stop at the chain next door.

In a coffee shop, loyalty is all about frequency

A coffee shop customer might come in every day, or once a month. Everything in between is your revenue. The goal isn't to get people to discover your coffee, it's to become their morning habit instead of one option among many.

A quick example: a customer who goes from 2 to 3 coffees a week, at €3.50 each, brings you about €180 more over a year of 52 weeks. Now multiply that by your 50 most regular customers.

A paper card does this job badly: it stays in the other jacket, fades, and you never know who comes back. A card in the wallet is always in their pocket, shows "7/10", and can let the customer know when their free coffee is getting close.

What a wallet card changes at a coffee shop counter

Example

What your card looks like

Your name, your photo, your reward. The studio starts you on its coffee shop template (cream background, cup badge, coffee bean stamp); change the color to one of the studio's 14 brand colors or use your shop's exact color.

Good Roast
LOYALTY
7/10
Coffee shop counter and roastery
Good Roast
REWARD
Your 10th coffee is free
NC 3310 5820 C
The stamp card (coffee shop)
Maple Tea
POINTS
120
Cup of coffee on a counter
Maple Tea
REWARD
A free pastry at 150 points
NC 7702 1184 T
The points card (tea room)

What reward works for a coffee shop?

Stick to one rule that can be read at a glance on the card. You can change it at any time without reprinting anything: cards already installed update automatically.

Set up in 3 minutes

Start from the coffee shop template, write your reward, add a photo of your counter, then print the QR code for the register or place it on a counter display. Your customers scan it while they wait for their order. The 5 steps are explained on the how it works page; the wallet card concept is covered in our digital loyalty card guide, prices on the pricing page, and your customers' side in our tutorial how to add a loyalty card to your wallet.

nacard also works for bakeries, hair salons, restaurants and beauty salons. See all industries.

Questions from coffee shops and cafés

Won't stamping cards slow down service during the rush?

No. The customer shows their card while you make the drink and you scan it with your phone: it's faster than hunting for an ink stamp and a paper card.

Stamps or points for a coffee shop?

Stamps if you mostly sell drinks at similar prices: "the 10th coffee free" is understood instantly. Points if your menu goes from espresso to brunch, so rewards follow what people spend.

Do my customers need to install an app?

No. The card goes into Apple Wallet or Google Wallet, which are already on their phone. They scan the QR code at the counter, enter a first name, and that's it.

How much does it cost for a coffee shop?

The Starter plan is free with no time limit for 10 customers. The Pro plan at €9.99/month excl. VAT gives you unlimited customers and notifications, with no commitment. No hardware needed: your phone is enough.

Your customers already have their phone in hand while they wait for their coffee.

Put your card on it. The demo takes 30 seconds, setup takes 3 minutes. Free to start.